Frequently Asked Digital Marketing Questions

Here are frequently asked digital marketing questions and their answers ;

(1)Q: Can you do a product launch for existing or old products and services ?

A: Yes. Despite the word launch implying getting started the product launch formula is a very good template for promoting existing or old products through social media.

On social media people are not there to be sold unto but to be educated, entertained and hook up with friends. In order to successfully market products and services to them businesses must therefore, give free value (educational and entertaining content) first before asking for a sale. To do this the product launch formula is probably the best template in terms of wide spread successful use on a global scale.

(2)Q: How long does it take to get results ?

A:Between two and three months. Remember a launch will positively impact your sales for YEARS. Also note that online success is built upon hard work not shortcuts. Its unfortunate that some believe that online initiatives have overnight results. You must be careful because some of the technics used to produce quick results are categorized by Google as SEO spam.

SEO spam or black hat methods involve tricking the search engine into giving you a better search ranking for certain key words.

Google has invested millions for combating SEO spam that is why they have developed software programs like Google Penguin. Being penalized by Google is something difficult to fix. You may experience a short term gain but eventually you will loose.

(3)Q: Why is my website not giving results ?

A:There can be many reasons. Here are two of the most important.

One you might not be marketing your website. Many believe that once a site is live it will market itself and visitors will flock to it in their millions. This is fallacious because without real efforts to distribute your site’s content especially to a mailing list of pre-qualified leads your site is wasted resource. There are over 1 billion websites on the internet today so what are the chances of someone stumbling upon yours?

Two you do not have an opt in page. An opt in page is critical because once people are on your site it helps to convert some of those people into leads a process called pre-qualification. In order to have customers you must have leads first ! This is important my friend. So if your site can not give you leads it will NEVER give you customers. And it becomes wasted resource.

To acquire leads or pre-qualify an opt in page do this by offering a lead magnet in exchange for contact details. A person who willingly gives his or her contact details (first name, surname, email address, cell number etc ) to your site in exchange for a lead magnet is a lead.

(4) Q:Which is the best between online and offline marketing ?

A:Probably the dominant narrative these days is biased towards online marketing. If truth is to be told both offline and online marketing have their respective set of advantages.

However, with the growing accessibility to the internet as is always reported by POTRAZ (Postal and Telecommunications Regulatory Authority of Zimbabwe ) and with more and more people consuming information on the move online marketing certainly prove to be much more beneficial and advantageous than offline or traditional marketing.

Considering the many questions you have right now isn’t it prudent to have someone help you? If you think you can not do it on your own and you need help then I suggest that you consider the Amazing Services Package. 

To learn more please click the Amazing Services Package today.

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